As you are well aware, the emergence of the global pandemic has given rise to new industries, technologies, and consumer markets that we might have never considered. Though the circumstances of all this innovation are unfortunate and tragic, we are forced to look forward to what the world will look like through the remainder of worldwide stay-at-home orders and in the future beyond.
One of the industries that are enjoying increased traffic and widespread awareness is any platform or business that offers a delivery service. With people scared to leave their homes, a delivery service has become the most affordable and safest route to getting items to your residence, group, or business location.
Class Action Suits and Facebook Groups
However the current batch of widely popular food apps have been getting bad press lately. Restaurants and drivers are fed up with, what they claim, are extortionate fees. GrubHub, DoorDash, Uber Eats and Postmates are big middlemen in the takeout delivery app game.
This has gone so far that a class action lawsuit has been filed in the U.S. District Court for the Southern District of New York claiming delivery apps charge restaurants fees ranging from 13% to 40% of revenues, while the average restaurant’s profits range from 3% to 9% of revenues. You can read about Frank LLP’s filing here.
According to a Forbes Council post customers unwittingly pay up to 40% more by ordering from apps like GrubHub, UberEats, DoorDash and Postmates. A survey of 42,000 users also found 35% of customers has experienced problems with orders. The restaurant shares the blame regardless of the fault. I recommend you read the article linked if you have considered setting up to employ your own drivers.
The restaurants are seeing less value from the relationship at a higher cost. Drivers receive a small fraction of the fees. Drivers are slowly coming around to distrusting middlemen apps and Facebook groups like Runner City – Request a Delivery, have popped up in Texas, according to Spectrum Local News. On these groups drivers find and negotiate with drivers directly.
Many restaurants do have their own ordering pages and delivery drivers and are battling to drive more direct traffic. Customers are slowly coming around to the fact that it is way better to support local restaurants directly, without making the middlemen rich. Will it be enough?
Not just takeouts
This isn’t just limited to takeouts. The desire of drivers and suppliers to go direct and cut out the middleman extends to groceries, beverages, snacks and non-essential goods. Many products can be delivered by a freelance or gig driver that has decided to offer their services to consumers and businesses alike.
So, is the gig economy ready to change? Are Request-a-Driver platforms going to become the new normal as thousands of people become familiar with them with each passing day? Startup CuteCars App is betting so.
CuteCars App: A New Way to Gig
CuteCarsApp presents a new way to rent out your time, your ride, and your delivery services. The innovative aspect of CuteCarsApp is that it is not limited to one industry or niche. It helps customers- businesses, groups or individuals- get the delivery services they want at an affordable price without limitations of isolation to food, groceries, or any other products. If you need an item transported from one place to another, you can use a large selection of freelance or gig drivers to accomplish your goal.
Drivers on the CuteCars platform are direct to those that require the service. No middleman % commission or service fees are charged to drivers or customers. Drivers get paid by the end user. CuteCars uses a free and low cost ad listing method, similar to car-for-sale platforms, however with more advanced tools usual with an app designed for mobile devices.
Opening Eyes to a New Way of Doing Things
With more people staying at home than ever before, the benefit of having a reliable delivery service is being realized now more than ever. CuteCars App is reaching out to drivers to join the (currently free) service so that they can eventually escape the tyranny of middleman apps. Drivers are totally independent and direct to the end user, free to take gigs or stay offline (switch off search) without censure.
CuteCars is also reaching out to businesses- restaurants, supermarkets, grocers, fish mongers, wine merchants, pharmacies and many more small businesses- to offer them a source of temporary or gig drivers. Businesses can fill out a ‘Request a Driver’ ad listings, as well as search drivers.
Businesses are not the only customers. Groups like churches and building supervisors can ’employ’ gig drivers. Individuals can also find gig drivers to pick up and deliver parcels between homes. The service is ideal for sending food hampers and gifts to families and friends.
Shopping and other services
Drivers are encouraged to develop niche services like shopping, drop-off and collection, and any other errand and service they can dream up. Of course, Covid-19 Coronavirus is best suited for essential goods in hotspots but this will change.
CuteCars is very keen for drivers to develop one-on-one relationships with households to alleviate not only the short term pains of our virus era but to fulfill the new way of doing business directly online. Will this approach work? CuteCars is betting on it.
CuteCars App has begun free registration of drivers and customers in English speaking countries. Drivers and businesses are matched using technology and cross-marketing. Listings may be limited in the beta period to first-come-first-served. Customers, like businesses, should complete the ‘Request a Driver’ form as drivers are added every day.
The message from CEO Anthony Todd is: “We find dozens of new temporary and gig delivery jobs for our driver members every day. Every driver that joins gets directed to existing gig offers, many of which pay more than $25 an hour with tips. Our members get to keep customers forever. It’s the perfect way for driver services looking to escape the tyranny of middlemen apps. Our launch offer is a free service for a limited number of members.”